Implementing motorist awareness and motorcycle safety

Researcher: Patricia Turner

Sponsor: Texas Department of Transportation

Over several years, TTI has worked with TxDOT and TxDPS to develop and promote public information messages and educational materials for drivers and riders to improve motorcyclist safety and reduce the number of motorcycle crashes and related injuries. This project continues these efforts through the implementation of a statewide motorist awareness and motorcyclist safety outreach program. The project includes updating/developing motorist and rider awareness materials, including those associated with the Look Twice for Motorcycles, Take the Course, Ride Safe and Drink.Ride.Lose. campaigns; facilitating meetings, including the annual motorcycle safety forum, for the Texas Motorcycle Safety Coalition (TMSC) and its board and standing committees; maintaining and updating the motorcycle safety website, www.looklearnlive.org ; and distributing and promoting campaign materials and messages at public events, motorcycle gatherings, rallies and conferences.

For more information contact Patricia Turner.